3 Free Recession Solutions for Small Business

06/19/2009

Sfree-stuff-chalk-boarducceeding in small business today requires a solid grip on your finances and an arsenal of tech tools to help you collaborate with colleagues, schedule your time, manage customer relationships and leverage the Internet.  And guess what? You can get all of that – and more – absolutely free from some of the nation’s top tech companies that support small business.  

The free products, services and solutions from these three organizations alone have already helped millions of business owners succeed. They represent some of the “core competencies” any business needs to survive and prosper, including finance, technology, information and customer relationships.  Here they are – free for the taking:   Read the rest of this entry »

Google Offers Local Business New Data

06/02/2009

Got a local business?  The Google Local Business Center (LBC)google-local-map has just launched a new free tool that lets you easily get helpful information that includes:

  • Impressions: The number of times your business listing appeared as a result on a Google.com or Google Maps search in a given period.
  • Actions: The number of times someone took action. For example, the number of times they clicked through to your website or requested driving directions to your business.
  • Top Search Queries or Keywords: Which specific queries (keywords or phrases) led customers to your listing. For example, did they find your cafe by searching for “tea” or “coffee?”
  • Zip codes where driving directions come from: Which Zip Codes customers are coming from when they request directions to your location.

I’ve often urged small business owners to take this simple (and free) step: Read the rest of this entry »